Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Fiona - an owner of a hair salon + first-time mom - loves this simple and stylish silhouette.

Why the NORCIA? The elegant form. The toe shape is stunning. It is the best looking block heel style in our collection. The 75 mm (2.8 in) triple, block heel is just the right height to replace those stiletto’s that you no longer wear. Go from the boardroom to the business class lounge, and not miss a step. Design your own in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a third generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The NORCIA runs true to size. A USA 8 is a size 38.

Design tip: For your next pair, go for two contrasting colors.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Travelers come to Norcia for three reasons: its beautiful setting on the edge of a national park, for its food, including truffles, prosciutto, and cheese, and for spiritual pilgrimage. It's a high and holy place.

Fiona - an owner of a hair salon + first-time mom - loves this simple and stylish silhouette.

Why the NORCIA? The elegant form. The toe shape is stunning. It is the best looking block heel style in our collection. The 75 mm (2.8 in) triple, block heel is just the right height to replace those stiletto’s that you no longer wear. Go from the boardroom to the business class lounge, and not miss a step. Design your own in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a third generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The NORCIA runs true to size. A USA 8 is a size 38.

Design tip: For your next pair, go for two contrasting colors.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Travelers come to Norcia for three reasons: its beautiful setting on the edge of a national park, for its food, including truffles, prosciutto, and cheese, and for spiritual pilgrimage. It's a high and holy place.

Isabelle - a stylish and sophisticated artist - loves this fashionable silhouette.

Why the GAIOLE? The elegant form. The toe shape is perfect. It is a stunning block heel style. The 45 mm (1.8 in) double, block heel is just the perfect height balancing comfort and style. Dress it up for a night out or wear it casual with denim. Design your own in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a third generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The GAIOLE runs true to size. A USA 8 is a size 38.

Design tip: For your next pair, go for two contrasting colors.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime

2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A market town since 1200, Gaiole is now a central destination for touring southern Chianti. A stream runs through its center, and flowers adorn many of its window boxes. The surrounding area is dotted with castles perched on hilltops (the better to see the approaching enemy): they were of great strategic importance during the Renaissance, and still make dazzling lookout points.

Nancy K - the founder of the Getaway Girls + Nancy K Buy Request - loves this modern silhouette.

Why the ISEO? It is our most beloved mule. It is a backless loafer made popular by Marilyn Monroe in the 1950s. Our almond-toe mule is a more feminine silhouette than other mules on the market. There are three types of ISEO one without tassel (ISEO Elegante), with tassel (ISEO Tassel) and with a separated vamp (ISEO Vamp). Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The ISEO runs small. Try a 38.5 if you are a USA 8.

Design tip: Go for a plain vamp or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. Iseo Tassel, Iseo Vamp, Iseo Elegante (no tassel). We'll confirm your design via email.

Travel Tips

Lake Iseo is the fourth biggest lake in Lombardy, Italy. It's been described as an “undiscovered gem” and if you're lucky enough to have visited it, then you'll know why. Lake Iseo offers amazing natural beauty. The deep blue lake is surrounded by lush green mountains, providing the quintessential tranquil spot to see.

Darci - a recently retired flight attendant + world traveler - loves this simple silhouette.

Why the LUCCA? The modern forma is our bestselling flat sandal. It features a thick, wraparound ankle strap + thick strap across the toes. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a third generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The LUCCA runs true to size. A USA 8 is a size 38.

Design tip: Pair with everything from skinny jeans to sun dresses.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Surrounded by well-preserved ramparts, layered with history, alternately quaint and urbane, Lucca charms its visitors. Though it hasn't been involved in a war since 1430, it is Italy's most impressive fortress city, encircled by a perfectly intact Renaissance wall. The wall is enjoyed like a community roof garden by locals and is ideal for a laid-back bike ride. It's simply a uniquely human and undamaged, never-bombed city.