Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% madepa in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime

2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Anne - a travel lover + Atlanta super host - loves this classic silhouette.

Why the REGGIO? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. We love its playful, low vamp. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The REGGIO runs true to size. A USA 8 is a size 38.

Design tip: Go for an animal print vamp with a bold trim in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Reggio Emilia states its case as the birthplace of the Italian flag – the famous red, white and green tricolour. The Valli Municipal Theatre is simply breathtaking. If you have the opportunity to see a concert, ballet, or opera live within these historic walls, consider yourself one of the lucky ones. Elaborate frescoes adorn the ceiling, the main stage curtain is painted, and the gilded box seats with their crushed red velvet chairs will have you applauding with excitement even before the show has started.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Florence C - a retired English teacher + avid gardener - loves this snappy silhouette.

Why the PARMA? The almond-toe, tassel loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The PARMA runs true to size. A USA 8 is a size 38.

Design tip: Go for a matching or contrasting tassel in your favorite color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

Since Ancient times, the city of Parma has been considered Italy’s gastronomic capital. Nestled in the Po Valley in the heart of the province, it is the wellspring for a bewildering number of Italian delicacies: prosciutto di Parma, Parmesan cheese, balsamic vinegar, and tortelli to name but a few. Parma is the city of good food, bicycles, boutiques, small houses painted in light colors, and of course, magnificent palazzos.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.

Donna - a retired lawyer + patron of the arts - loves this classic silhouette.

Why the RAVENNA? The almond-toe loafer is arguably fashion’s favorite flat. Timeless since the 1940s, it's a forma with its own quiet brand of Italian glamour. Design your pair in any color or material you choose.

VIAJIYU shoes are handmade in Tuscany by a second generation family of Italian shoemakers. We use the world’s finest goatskin. Goatskin is naturally waterproof + super soft for luxury shoes. It comes in six textures + hundreds of colors. VIAJIYU is slow, sustainable fashion with ethically-sourced ingredients. 100% made in Italy.

Pro tip: The RAVENNA runs true to size. A USA 8 is a size 38.

Design tip: Go for a contrasting trim or toe cap in your signature color.

Made to Order

1. Virtual appointment. Schedule a video call with our founder via Zoom or FaceTime
2. Online order form. Already a VIAJIYU client? If you know exactly what you want, start your design here. We'll confirm your design via email.

Travel Tips

A small, quiet, and well-heeled city, Ravenna has brick palaces, cobblestone streets, magnificent monuments, and spectacular Byzantine mosaics. The high point in its civic history occurred in the 5th century, when Pope Honorious moved his court here from Rome. Gothic kings Odoacer and Theodoric ruled the city until it was conquered by the Byzantines in AD 540. Ravenna later fell under the sway of Venice, and then, inevitably, the Papal States.